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News release writing style | HousingNewswire.com - the journal

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The new rules of PR

Posted 1/19/06 by Joe Zekas

What are the new rules? Head to webinknow to download the free e-book.

Money quote:

"Buyers read your press releases directly and you need to be talking their language."

Is your PR firm playing by the new rules? Does it know that there may be new rules?

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Write short paragraphs

Posted 11/13/05 by Joe Zekas
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Write short headlines

Posted 11/13/05 by Joe Zekas
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Writing for the Web

Posted 11/1/05 by Joe Zekas
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FOR IMMEDIATE RELEASE

Posted 11/1/05 by Joe Zekas
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Never write another one. Never.

Posted 10/21/05 by Joe Zekas
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